Despite the fact that the Covid19 pandemic has forced self- isolation and disrupted businesses and enterprises across geographies, the irony is that it has truly served to unite the world with common concerns. This crisis will force business leaders to evaluate their business, be it setting goals & objectives or systems and processes. It will help them decide what they […]
Virginia Woolf once said, ‘A feminist is any woman who can tell the truth about her life.’ As the world celebrates International Women’s Day, I wish to acknowledge certain key principles I learnt from some of the remarkable women in my life. While many may not be ‘feminist’ in the modern context of the world, they are uncompromising in presenting […]
Imagine that you’re on a Delhi – Hyderabad flight, and the pilot nods off for a while allowing the autopilot to completely takeover. However so, a slight shift in route by just a couple of degrees of a two hour flight path will lead to the aircraft landing way out to Bangalore, instead of Hyderabad! This goes on to show, […]
A mantra that seems to be increasingly a ‘Life Hack’ for millennial’s is nowhere more apparent to me than in my 10 year old son’s approach to manipulating his best case scenarios from us, streets ahead of his older sister. My daughter’s formula for extracting her price is to doggedly follow through parental ‘diktats’, often unhappily, like fate was quietly slipping lead into […]
SOURCE: https://www.futuremedicineindia.com/ophthalmologists-are-most-overstretched-in-india-so-our-aim-is-to-help-them-remain-strain-free/ With 15 million blinds, India is home for 50% of the world’s total blind population, according to a 2016 study by the World Health Organisation. While the status hasn’t changed much in the last two years, another most worrying fact is that the country is also one of the geographies in the world where the number of ophthalmologists […]
SOURCE: http://change-is-patient-ecosystem-and-it-continues-to-evolve-sandeep-bothra/68791084 How do you look at ‘health’? A burden on financial resources and time. A limiting factor. A responsibility you wish you need not have. A situation that pushes people into poverty. Most likely the answer is a resounding ‘No.’ However, till a couple of decades back, the answer would have been a definite ‘Yes.’ Post liberalization and globalization […]
Shahid Akhter, editor, ET Healthworld spoke to Sandeep Bothra, Country Business Head, Surgical Alcon India in Bangalore to know about the growth of Indian eye care eco system. India is the blind capital of the world. According to you, what kind of interventions are required to address the problem? We have close to about 12 million blinds in the country and that’s a huge […]
NDTV interview on World Sight Day SOURCE: https://www.ndtv.com/bangalore-news/bengaluru-blindfolded-hundreds-walked-behind-the-visually-impaired-1930749 Led by the visually impaired, hundreds of people with blindfolds around their eyes took to the streets of Bengaluru on Thursday. Similar scenes were observed in 150 cities across six countries on the event of World Sight Day. The Blind Walk is an annual event organised on World Sight Day by Project […]
The age that we live in presents a unique set of challenges and opportunities in healthcare marketing – in part because the determinants of healthcare decisions are numerous, continuing to evolve and changing in real time. In the not so distant past, a uniformed professional, usually with the right academic credentials and experience, influenced a person’s healthcare decision. Healthcare marketing, then, was […]
SOURCE: http://1. http://www.welthi.com/Cataract-problem-is-wide-but-understanding-poor/ Alcon, the global leader in eye care and a division of Novartis today released the Alcon More to See survey highlighting critical gaps in the knowledge and awareness of cataracts across six Asian countries, including India. Despite cataracts being a leading cause of vision impairment in the above 60+ age-groups in India and other parts of Asia, […]